Cookie Policy

Last updated: 27 January 2026

This Cookie Policy explains how Inner Lifetime (“we”, “us”, “our”) uses cookies and similar technologies on innerlifetime.com.

Cookies are small text files placed on your device when you visit a website. Similar technologies include pixels, tags, local storage and SDKs. Under UK law (PECR), we must tell you about cookies and get your consent before using non-essential cookies (for example, analytics or advertising cookies).

This Cookie Policy should be read alongside our Privacy Policy, which explains how we use personal data more generally.

1) How we use cookies

We use cookies and similar technologies to:

Make the website work properly (e.g., security, page navigation, remembering essential preferences)
Understand how visitors use the site (analytics)
Measure and improve our marketing (advertising and remarketing)
Help prevent fraud and protect the site

If you do not have a cookie banner active, many cookies/scripts may load when a visitor enters the site. With our consent banner active, only essential cookies/scripts load initially, and non-essential cookies load only if you consent.

2) Cookie consent and your choices

When you first visit our website, you will see a cookie banner that lets you:

Accept all cookies
Reject non-essential cookies
Choose cookie categories (preferences)

You can change your choices at any time by opening Cookie Settings on our website:

Click the blue fingerprint icon to amend your cookie settings.

UK guidance requires that consent for non-essential cookies is clear, informed, and given by a positive action (and that refusing is made easy).

3) Types of cookies we use

A) Strictly necessary cookies (always on)

These cookies are required for the website to function and can’t be switched off in our systems. They are usually set in response to actions you take (e.g., privacy preferences, logging in, security). These do not require consent when they are strictly necessary.

Examples (may include):

Security and fraud-prevention cookies
Load balancing / performance cookies required to deliver pages
Consent preference cookies (to remember your cookie choices)

B) Functional cookies

These help provide enhanced functionality and personalisation (for example remembering non-essential preferences). If you do not allow these cookies, some parts of the site may not function as intended.

C) Analytics cookies

These help us understand how visitors interact with our website, so we can improve performance and content (e.g., which pages are visited, time on site, navigation paths).

We use:

Google Analytics 4 (GA4) (via Google Tag Manager)

Analytics cookies are generally treated as non-essential and require consent in the UK.

D) Advertising / targeting cookies

These cookies may be set by us and/or third parties to:

Build audiences (e.g., people who viewed specific pages)
Measure ad performance and conversions
Show relevant ads on other platforms

We use:

Google Ads (conversion tracking and remarketing)
Meta (Facebook/Instagram) Pixel (conversion tracking and remarketing)
Reddit(conversion tracking and remarketing)
X (conversion tracking and remarketing)
TikTok (conversion tracking and remarketing)

Advertising cookies are not strictly necessary and require consent.

4) Google Tag Manager and Consent Mode

Google Tag Manager (GTM)

We use Google Tag Manager to manage website tags (such as Google Analytics, Google Ads, and Meta Pixel) in a neat and controlled way. GTM is a tag management system; the tags it deploys may set cookies depending on your consent choices.

Google Consent Mode

Where enabled, Google Consent Mode receives your consent choices from our banner and adjusts how Google tags behave based on your consent state.

5) Third-party cookies

Some cookies are set by third parties when you use our website. For example:

Google (Analytics/Ads)
Meta (Facebook/Instagram)

These third parties may use cookies/identifiers to deliver their services and measure advertising effectiveness, in line with your consent choices and their own policies. We recommend reviewing third-party privacy/cookie information within your Google/Meta accounts as well as their published policies.

6) Cookie list

Because cookies can change depending on the Wix features we use (e.g., bookings, members area, ecommerce) and which third-party tags are active, the most accurate cookie list is provided via our consent tool.

Our cookie banner solution can scan the site and present an up-to-date list of cookies and categories in the cookie preference centre.

Cookie list location: click for the blue finger print icon visible on any page, you can find cookies listed under either categories or services.

7) How to control cookies in your browser

You can also control cookies through your browser settings (e.g., block cookies, delete cookies, or receive alerts when cookies are set). If you block all cookies, some parts of the site may not work properly.

Note: browser controls are separate from (and do not replace) the preferences you set in our Cookie Settings.

8) Changes to this Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, law, or our website services. We will update the “Last updated” date at the top of this page.

9) Contact us

If you have any questions about our use of cookies or your choices, please contact us using the details in the Privacy Policy (section “Who we are / Contact”).